Course preview

Course
Brand

Personal Branding Course

Build a deliberate personal brand that attracts clients and supports BD, not vanity metrics.

Sessions

2 sessions

Level

Brand

Best for

Agency Owner · Billing Leader · Experienced Consultant · New Recruiter
Who is this for?
For consultants and leaders who want to use personal brand deliberately as a BD tool rather than treating it as an afterthought. Covers defining your brand identity and value proposition, developing a targeted content strategy, building genuine engagement, and turning your reputation into a consistent pipeline of ideal clients.

What's inside

Every session, laid out clearly.

Each session builds on the last. You can work through them in order or jump to what’s most relevant to your desk right now.

 
01
Personal Branding Course - Part 1
  • Why your LinkedIn profile impacts credibility and inbound opportunity
  • How people actually read profiles
  • Defining who you are and what you stand for
  • Positioning yourself clearly within your market
  • Common profile mistakes that dilute impact

~58 min

02
Personal Branding Course - Part 2
  • Why posting consistency matters more than volume
  • Choosing content themes that align with your brand
  • Generating ideas that are relevant to your audience
  • Structuring content so it’s easy to write and reuse
  • Avoiding common content traps

~69 min

Included tools & templates

Plug in and go.

Every session comes with practical tools you can use the same week — not filed away and forgotten.

LinkedIn Profile Examples

PDF · Workbook

The Content Review Sheet
PDF · Reference
Buyer Persona Profile Worksheet
PDF · Templates
Define Your Value And Who You Are
PDF · Checklist
ChatGPT Prompts Sheet
PDF · Reference
Content Ideas Spreadsheet (Hit File and Copy)
PDF · Reference

Ready to access this course?

Subscribe and get instant access to every course, session and template in the library.