Course preview

Course

Operations · Strategy

Reverse Marketing Course

Designed to teach consultants how to use talent proactively to create demand, not wait for jobs to appear.

Sessions

2 sessions

Level

Operations · Strategy

Best for

Experienced Consultant

Who is this for?

For experienced consultants (12+ months, permanent desk) who want to proactively use talent to create demand rather than waiting for live roles. Covers intelligent market research to identify hard-to-fill roles, engaging passive candidates, aligning candidate strengths to client opportunities, and pitching and presenting candidates to win new business.

Reverse Marketing Course sections | Recruitment Playbook

What's inside

Every session, laid out clearly.

Each session builds on the last. You can work through them in order or jump to what's most relevant to your desk right now.

Tap any session to see exactly what's covered. Both come with practical tools you can use the same week.

Included tools & templates

Plug in and go.

Every session comes with practical tools you can use the same week, not filed away and forgotten.

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